Artist Partnerships
The voice of the artist matters. I've taken pride in being able to identify where artist voices and creativity can shine through various partnerships.
Metro Boomin x AXE
Pitched, secured and managed first major brand partnership for Metro Boomin and SoundCloud
Through the SoundCloud x AXE brand partnership, Metro Boomin recreated two new tracks by remixing classical tracks from the public domain. His final tracks were "Metropolis" and "No Sleep 4 The Youth"
Listen to the full interview I conducted here
Press: Pigeons & Planes, Elevator Mag, HotNewHipHop, UPROXX
Hans Zimmer x SoundCloud composer contest
Led the Hans Zimmer classical community contest which received over 6400 submissions in 33 days, the highest number of submissions in SoundCloud's history of community contests to date
Read my write-ups on the contest announcement, the finalists and the grand prize winner who scored a job at Hans Zimmer's studio
Press: USAToday, The Guardian, Digital Music News
Jane Shin 2024 ©